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The New Rules of VIRAL Marketing


We are big fans of Mr. Scott and his eBook, The New Rules of Viral Marketing, which gives tips on how to spread your ideas for free using word-of-mouse. Or in other words, “one person sends it to another, then that person sends it to yet another,...
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Linking Performance Appraisals to Business Plans


Performance appraisals should never be conducted in isolation of the overall business direction. It is important to link each person's goals and objectives back to the business overall goals and...
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Sidebar Summary using Visualforce


About a year ago, I posted about the Sidebar Summary. The Sidebar Summary exists in the Salesforce.com sidebar and displays the counts of some important queries. The counts are also hyperlinks to a view or report representing that query. It’s a...
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Get Your Targeted Message Across in Salesforce


How do you communicate with your Salesforce Users? Email, newsletters, a “News” section within the Salesforce sidebar or Home Page? Each can have it’s appropriate time and place, but how do you manage it all? You want to target your message to...
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MX 2009 Speaker publishes Forrester’s 2008 Custome


Forrester has just released in 2008 Customer Experience Index. (Registration required to download). The Index was compiled by Bruce Temkin, who will keynote Day 1 of MX 2009. The results confirm what we all suspect — retailers and hotels rank the...
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Predicting HR in 2009 May Be Hazardous To Your Hea


Note: This is part two of a three part series on my predictions for 2009 (see part one and part three). I will be covering predictions for blogging, HR and those made by others as the new year approaches....
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